As the days get longer and temperatures rises, this is the perfect chance to introduce new, fun elements to your marketing campaign. Think about adding your logo to products that people will want to wear and show off, that way you can generate more impressions with your branded item. This upcoming summer, turn clients, prospects, and employees into walking billboards by giving them wearable promotional products that make your brand the center of attention. Here are some creative ways you can get your name out there using tees, caps, and other gear that recipients will appreciate and use throughout the season.

Protection

Keep prospects protected from the sun with custom branded caps. We have many styles available to help you reach your promotional objective. Whether it’s playing golf, barbequing outdoors, or simply enjoying a day at the beach, summer brings forth many opportunities to showcase your brand. We also have a number of polos that provide UV protection and feature moisture wicking, antimicrobial properties that keep recipients comfortable in a number of settings, for example our: Eperformance Plus Polo available for Men and Women. The key is to provide a branded product that will be useful to the person receiving it, that way the likelihood of them wearing the product in public places will increase.

Celebrate Special Days

There are many special occasions in the spring and summer that can be used to promote your brand.
T-shirts, and bandanas are budget friendly wearables that are often kept for a long time, and work as giveaways for a wide range of celebrations. Whether you are preparing a special Earth Day themed promotion, a Mother’s Day event or a First day of summer celebration, you can personalize products to make the day extra memorable. Apparel is great at eliciting emotional responses from recipients which allows them to remember who gave them the shirt, or headwear.

Community Initiatives

Another way to get your name out there this summer is through community and charity sponsorships. With many in-person outdoor events looking to make a comeback this summer, this allows you to capitalize on an opportunity that is not available year round. Outdoor community initiatives are a unique avenue for you to build rapport with the public. Try personalizing sunglasses and give them out to event staff, volunteers and attendees as a thank you gift. Whether you prefer mirrored, or tinted we have many styles to suit your needs. Not industry specific, everyone can use an extra pair of sunglasses and keep them in their car or office for future use.

These are only some of the ways you can incorporate branded wearables into your promotional campaign to get the public talking about your brand. The more useful and handy your products are to recipients, the more likely they are to utilize it and reduces the chances of them discarding the items gifted to them. This translates to more impressions for your logo, which allows the public to become accustomed to your brand in the long run.